Social Psychology Network

Maintained by Scott Plous, Wesleyan University

G. Tarcan Kumkale

G. Tarcan Kumkale

My research expertise is in the area of attitudes and persuasion. In particular, I pursue applications related to health communication and behavior. Current problem domains include organ donation, cancer screening, and hand-hygiene compliance in medical settings. In all these problem domains, we are trying to uncover complex interactions among relevant personality attributes using decision trees and other segmentation methods-- with the ultimate goal of developing more appropriate strategies for intervention and message design.

Primary Interests:

  • Applied Social Psychology
  • Attitudes and Beliefs
  • Communication, Language
  • Health Psychology
  • Personality, Individual Differences
  • Persuasion, Social Influence
  • Research Methods, Assessment

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Other Publications:

Courses Taught:

  • Attitudes and Persuasion
  • Introduction to Psychology
  • Personality
  • Research Methods and Statistics
  • Social Psychology
  • Testing and Measurement

G. Tarcan Kumkale
Department of Psychology
Ozyegin University

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